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4–7 September, 2019

Thursday, 5 September | | Miraikan Hall

Talk | Presented in English

Grammatography

While something like a self-writing font may sound like a contradiction in terms at first blush, we also know that a typeface and a font are two different things. A font is a type in a particular size, weight, and style, and a typeface is a collection of fonts. And now that fonts are becoming variable, we can use these potential dynamics not only to “link” and interpolate static fonts as we have been designing them for the past five hundred years; above all, we can also create something new that exceeds our current imagination, because it is neither manual (chirographical), nor based on predefined letters (typographical). It is based on variable letters. Letters that are very different from prefabricated ones, because they are unspecified until they are written. And while we call typography “moveable type,” this new way of producing text could be understood as “causal writing”: writing with letters that are not prefabricated, but that react to the user and reader—grammatos. We call this grammatography. Writing with letters.